Got Trust? The Milk Panel at the JBF Food Conference

by JBF Editors on October 19, 2012

One of the most lively panels to take place at this week's conference explored one of the most elemental foods in the human diet: milk. You can watch author Anne Mendelson, New York State dairy farmer Audrey Donahoe, the National Dairy Council's Jim Mulhern, and moderator Urvashi Rangan discuss the history and industrialization of the beverage in the above video. The participants also took a number of questions from the audience; watch these exchanges below:

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Watch Marcus Samuelsson Speak at the JBF Food Conference

by JBF Editors on October 18, 2012

Just moments ago, JBF Award winner Marcus Samuelsson and journalist Jane Black finished a conversation called, "Trust, A Community Approach." You can watch the footage above, and if you visit our Livestream page, you'll find an archive of all of the panels and talks that have been held so far at this year's JBF Food Conference. Make sure you're following us on Twitter for the rest of the day and use #jbfleads to track the conversation.

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In Food We Trust. Or Do We?

by Mitchell Davis on October 16, 2012

You are a conscientious shopper. You stop by the greenmarket when you can or visit Whole Foods on your way home from work. You read labels and count grams of fat. When the price doesn’t seem too out of line, you reach for organic. But do you ever question why you eat the way you do? How you’ve come to believe that some things are better or worse for you than others? For your children? For the planet?

Simply put, we trust that the food that is available to us in grocery stores, in restaurants, in schools, and at home is safe, wholesome, and nutritious. Some research suggests the food industry is the most trusted industry among consumers. And that’s the way it should be.

But an occasional outbreak of food-borne illness, an unproven nutrition claim, or an environmental incident can force us to question some things we’ve come to take for granted. What’s more, we are bombarded with information we may not even understand, let alone care about... Read more >

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Q & A with Environmentalist Simran Sethi

by Anna Mowry on October 10, 2012

Simran Sethi wants to get personal about climate change. Dubbed the “the environmental messenger” by Vanity Fair, the journalist and educator believes that storytelling plays a crucial role in raising awareness and inspiring action. (She recently gave a TED talk called, How and Why Do We Engage?) In anticipation of her appearance at our annual food conference next week, we got in touch to learn more about her work.

JBF: You Twitter bio says that you tell stories and support storytellers. How does this fit into your work as an environmentalist?

SS: The core of my work was always journalism, so I’m in the habit engaging people and learning their stories. I’ve found that when someone shares their story, that’s what gets other people—even people who think they have very little... Read more >

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