Blended Burger Project™ Campus Edition: Social

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Serve a Blended Burger on campus, or create a new build from one of your existing Blended Burgers, and you could win a trip to cook at the historic James Beard House in New York City!

6 chefs will win the opportunity to cook at the James Beard House in 2018! Winners will be chosen in 3 categories*, based on whose blended burgers receive the most votes in each category.

Spread the word about the contest and your Blended Burger by creating buzz on social media, in dining halls, and around campus. Get started by encouraging students to post your Blended Burger on Facebook, Twitter, Instagram, Snapchat, etc. by using the following marketing materials:

  • Proudly display the branded poster and certificate that were sent to you upon registration
  • Promote the #BlendedBurgerProject and #contest hashtags and voting instructions on a chalkboard displayed in your restaurant
  • Get creative and develop your own materials by working with your marketing department
  • Use your own social media channels to encourage students to come and try the burger and then share with their social followers
  • Include the #BlendedBurgerProject and #contest hashtags in the name of the burger on the menu
  • Offer additional incentives to students who post on social. Tell students that by casting a vote, they will be entered to win a $1,000 on-campus gift card, plus runner up prizes of 10 $100 gift cards

*2 winners will be named for each institution size category:
a. participants with student enrollment of under 5,000
b. participants with student enrollment of 5,001 – 14,999
c. participants with student enrollment of 15,000+